Last Updated: 24 September 2026

LIXZER (“LIXZER”, “we”, “us”, or “our”) operates the website https://lixzer.com/ (the “Website”) and provides products and related services through the Website.

LIXZER is a sole proprietorship business based in India.

This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit our Website, create an account, place an order, subscribe to our newsletter, contact us, or otherwise interact with LIXZER.

By using our Website or providing your information to us, you acknowledge that you have read and understood this Privacy Policy.

1. Information We Collect

Depending on how you interact with LIXZER, we may collect the following information:

A. Information You Provide to Us

When you create an account, place an order, contact us, subscribe to our newsletter or otherwise interact with us, we may collect:

  • Full name
  • Mobile/telephone number
  • Email address
  • Billing address
  • Shipping/delivery address
  • Pincode
  • Account login information
  • Order and purchase details
  • Product preferences and related information
  • Information you provide when contacting customer support
  • Newsletter subscription information
  • Any other information that you voluntarily provide to us

We collect only information that is reasonably required to provide our products, services and related customer support.

2. Payment Information

Payments made through our Website may be processed by Razorpay.

When you make an online payment, payment-related information may be collected and processed by Razorpay and the relevant payment networks/banks in accordance with their respective privacy policies and terms.

LIXZER does not intend to store your complete debit card, credit card, banking or other sensitive payment credentials on its own servers.

For Cash on Delivery (“COD”) orders, we may collect and use the information necessary to process, verify and deliver the order.

3. Information Collected Automatically

When you visit our Website, certain information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Approximate location derived from technical information
  • Pages visited
  • Products viewed
  • Time spent on the Website
  • Referring website or source
  • Interaction with advertisements
  • Website performance and technical information

This information may be collected through cookies, pixels, tags and similar technologies.

4. Cookies and Similar Technologies

LIXZER may use cookies and similar technologies to operate and improve the Website.

Cookies may be used for purposes such as:

  • Maintaining your shopping cart
  • Keeping you logged into your account
  • Remembering preferences
  • Understanding how visitors use our Website
  • Measuring advertising performance
  • Improving Website functionality
  • Supporting security and fraud prevention
  • Showing or measuring relevant advertising

Because LIXZER uses third-party analytics and advertising services, certain cookies or similar technologies may also be placed or read by those services.

You can control or restrict cookies through your browser settings. Disabling certain cookies may affect some Website functionality, including account, cart or checkout features.

5. Analytics and Advertising Services

LIXZER uses certain third-party services to understand Website usage, measure advertising performance and improve its marketing.

These may include:

Meta Pixel / Meta Ads

We may use Meta Pixel and related Meta advertising technologies to:

  • Measure advertising performance
  • Understand actions taken by visitors after interacting with advertisements
  • Create audiences
  • Improve advertising campaigns
  • Support remarketing and advertising measurement

Google Analytics

We use Google Analytics to understand how visitors interact with our Website, including pages viewed, traffic sources and general usage patterns.

Google Ads

We may use Google Ads technologies to measure advertising performance and support advertising and remarketing activities.

Google Tag Manager

We may use Google Tag Manager to manage website tags and tracking technologies used on our Website.

These third-party services may process information according to their own privacy policies and terms.

6. How We Use Your Information

We may use your personal information for the following purposes:

To process and fulfil orders

  • Process purchases
  • Confirm orders
  • Arrange shipping and delivery
  • Process COD orders
  • Provide order updates
  • Handle returns, refunds and replacements

To manage your account

  • Create and maintain your LIXZER account
  • Authenticate your account
  • Provide account-related services
  • Maintain your order history

Customer support

We may use your information to:

  • Respond to your questions
  • Resolve complaints
  • Assist with orders
  • Provide after-sales support
  • Contact you regarding issues relating to your purchase

Communication

We may contact you through:

  • Email
  • WhatsApp
  • Telephone, where necessary for customer/order-related purposes

Marketing and newsletters

If you subscribe to our newsletter or otherwise provide the appropriate permission, we may send you:

  • Product updates
  • New product announcements
  • Offers
  • Promotions
  • Brand updates
  • Other marketing communications

You may unsubscribe from marketing emails by using the unsubscribe mechanism provided in the communication or by contacting us at contact@lixzer.com.

Website improvement

We may use information to:

  • Understand Website usage
  • Improve navigation and functionality
  • Improve products and services
  • Analyse customer behaviour
  • Detect technical issues

Advertising and measurement

We may use information collected through advertising and analytics technologies to measure campaigns, understand conversions and improve our marketing activities.

Security and fraud prevention

Information may also be used to:

  • Detect suspicious activity
  • Prevent fraud
  • Protect our Website
  • Protect customers and our business
  • Maintain technical and operational security

Legal and regulatory purposes

We may process information where necessary to comply with applicable laws, regulations, legal processes or lawful requests from authorities.

7. Sharing of Information

We do not sell your personal information as a business practice.

However, we may share information with trusted third parties where reasonably necessary to provide our services or operate our business.

These may include:

Payment service providers

For example, Razorpay, for processing online payments.

Delivery and logistics partners

We may share necessary information such as your name, phone number and delivery address with courier, logistics and delivery partners so that your order can be delivered.

Technology and hosting providers

We may use third-party providers for website hosting, cloud infrastructure, databases, security, backups and other technical services.

Analytics and advertising providers

Information may be shared with or collected by services such as Meta, Google Analytics, Google Ads and related technologies for analytics, advertising measurement and campaign optimisation.

Communication providers

We may use third-party services to facilitate email, WhatsApp or other customer communications.

Legal or regulatory authorities

Information may be disclosed where required by applicable law, legal process, court order or lawful governmental request.

We expect third-party service providers handling personal information on our behalf to use appropriate safeguards and process information only for relevant business purposes.

8. Your LIXZER Account

You may create an account on our Website.

When you create an account, we may collect information such as your name, email address, phone number, login details, addresses and order history.

You are responsible for keeping your account credentials confidential and for notifying us if you believe your account has been accessed without authorisation.

9. Newsletter and Marketing Communications

If you subscribe to our newsletter, we may use your email address to send newsletters, product updates, offers and promotional communications.

You can unsubscribe from marketing emails at any time using the unsubscribe option included in the email or by contacting:

Email: contact@lixzer.com

Unsubscribing from marketing communications does not necessarily stop essential transactional communications, such as order confirmations, shipping updates, payment information or customer-service communications.

10. WhatsApp Communication

LIXZER may use WhatsApp to communicate with customers regarding orders, customer support, product-related queries and, where applicable, marketing communications.

Information exchanged through WhatsApp may also be subject to WhatsApp’s own terms and privacy practices.

We recommend that you do not send unnecessary sensitive personal information through WhatsApp.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:

  • Processing and fulfilling orders
  • Maintaining customer accounts
  • Providing customer support
  • Handling returns, refunds and disputes
  • Maintaining business and transaction records
  • Meeting applicable legal, accounting and regulatory requirements
  • Preventing fraud and misuse
  • Resolving disputes

When information is no longer reasonably required, we may delete, anonymise or otherwise dispose of it, subject to applicable legal and operational requirements.

12. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, alteration, disclosure or destruction.

However, no method of transmission over the Internet or electronic storage system can be guaranteed to be completely secure.

Accordingly, while we take reasonable steps to protect your information, we cannot guarantee absolute security.

13. Your Rights and Choices

Depending on applicable law and the circumstances of the processing, you may have rights regarding your personal information, including rights relating to:

  • Accessing information about your personal data
  • Requesting correction of inaccurate information
  • Requesting deletion where applicable
  • Withdrawing consent where processing is based on consent
  • Managing marketing preferences
  • Raising concerns regarding the processing of your personal information

You may contact us at:

Email: contact@lixzer.com
Phone: 9911070011

We may need to verify your identity before processing certain requests.

The Digital Personal Data Protection Act, 2023 provides rights to individuals in relation to their personal data, including rights to obtain information about processing and certain data sharing.

14. Withdrawal of Consent

Where we process your personal information based on your consent, you may withdraw that consent, subject to applicable law.

You can contact us at:

contact@lixzer.com

You may also unsubscribe from marketing communications using the unsubscribe option provided in our marketing emails.

Withdrawal of consent does not affect processing that was already carried out lawfully before the withdrawal.

Certain information may continue to be retained where required or permitted by law, or where necessary for legitimate business purposes such as completing transactions, resolving disputes or preventing fraud.

15. Children’s Privacy

Our products may include products intended for babies, children or parents.

However, our Website is intended to be used by adults and parents/guardians.

We do not knowingly request or intentionally collect personal information directly from children for the purpose of creating customer accounts or purchasing products.

If you believe that a child has provided personal information to us directly, please contact us at contact@lixzer.com so that we can review the matter and take appropriate action where necessary.

Under the Digital Personal Data Protection Act, 2023, a “child” is defined as an individual who has not completed 18 years of age.

16. Third-Party Websites and Services

Our Website may contain links to or integrate with third-party websites, applications, payment services, social media platforms or other services.

Examples may include payment, analytics, advertising, communication and social media services.

Once you leave the LIXZER Website or interact directly with a third-party service, that service’s own terms and privacy policy may apply.

LIXZER is not responsible for the privacy practices of third-party websites or services that it does not control.

17. International Processing

Some third-party technology, analytics, advertising, payment, hosting or communication providers used by LIXZER may process information using infrastructure located outside India.

Where personal information is processed by such providers, the processing may be subject to the applicable laws, contractual safeguards and privacy practices of those providers.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in:

  • Our business practices
  • Website functionality
  • Products and services
  • Technology
  • Third-party services
  • Applicable legal or regulatory requirements

When we make changes, we may update the “Last Updated” date at the top of this Privacy Policy.

We encourage you to review this page periodically.

19. Contact Us

If you have questions regarding this Privacy Policy, your personal information, your account, or our handling of your information, you can contact us:

LIXZER
Business Type: Sole Proprietorship
Website: https://lixzer.com/
Email: contact@lixzer.com
Phone: 9911070011
Business Address: Gajraj Colony, CRPF Camp Kadarpur, Gurgaon – 122101, India

20. Consent

By using the LIXZER Website, creating an account, placing an order or voluntarily providing personal information to us, you acknowledge that you have read this Privacy Policy.

Where applicable law requires consent for a particular processing activity, we will seek consent through an appropriate mechanism.